About

Me?
I am an estudient of ‘Technology’ and ‘Management’…

Advertising (Management) is a mind game that I love to play more and more to learn more. I, wont flip right past newspaper ads, always browse through the ads online and don’t leave the room during TV commercials. I love to get involved and study the psyche behind making of the ad – the story board, the copy, the visuals.

Internet (Technology) always fascinates me. How it has and is consistently changing the world at an astounding pace. Its not just driving the world of business, but the very core of human life itself. It’s making imagination limitless.

Put both together – am living my life: Technology-Management |aka| Internet-Advertising |aka| Digital-Marketing

What can I handle?
Can handle constantly evolving Search Engines | Technology driven Online (Display) Advertising | The nerves and algorithms of Social Media to make brand story viral | The personal nature of Email Marketing without being spamy | Power of Public Relations to build narrative | Interacive Webinars and Podcasts to truly engage the audience | Magic of Web Analytics to know and optimize what we are doing. Basically, understand how a user behaves when s/he is Online.

What are my interests?
Oh am interested in anything and everything about Internet. Call it ‘Cloud’ or ‘Virtual World’ or ‘Web’ or ‘Cyberspace’ or ‘The Net’ or just ‘Life Online’. It is the most powerful media of all time. And the best part of Internet? Its evolving every passing second!

What am I working on?
With 20 Years of Digital Marketing practice, am currently handling strategic Branding and Performance Marketing for Maveric Systems, an established IT Services company with expertise in building comprehensive Banking Technology Solutions for the top global banks.

Download the full professional profile here

Also, preparing to write a paper on “Neuromarketing” AND working on my next opinion piece on “Predictive Recruitment”.

Looking for help in setting up your digital marketing strategy?
I would be more than glad to connect with like minded and discuss strategic projects.

Inbound Marketing Specialist - Rakesh Singh - Digital Marketing Strategist


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